“Dura” by Daddy Yankee Has Exceeded 700 Million Views on Youtube and 300 Million Global Streams

Miami, FL. (30 de abril de 2018).Daddy Yankee released on Friday the new “Dura” (Remix) along with Bad Bunny, Natti Natasha, Becky G through El Cartel Records / UMLE Records. With the “Dura” release, # 1 was placed for the fifth week in the Billboard Latin Airplay chart and the Remix debuted # 1 in sales at Itunes Latino and Top 25 in the US general market.

Mixing the classic sound of reggaeton with the new sound of the school, this summer anthem stands out as the biggest international success of the year. “In this new version, women represent women, one more rebellious and the other more sensual, Bad Bunny brings the freshness of the new school,” said Daddy Yankee.

Already, “DURA” has cumulatively generated more than 300 million worldwide “streamings”, while its music video has exceeded 700 million views of YouTube in three months.

Around the world, “DURA” reached the top of the charts in iTunes, YouTube and Spotify in 18 countries. It has also reached # 1 on Billboard’s Latin Airplay for five weeks and has been reported by Monitor Latino as the most played song in 18 countries.

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