Singer Marc Anthony will launch a series of watch and jewelry collections in November in a collaborative alliance with the Bulova brand.
The artist participates directly in the design process of the collections, which will be named after some of his songs.
“I love and will always love music, but also through many years I have enjoyed the world of design, painting and the arts in general. The opportunity to work with a historic and innovative brand like Bulova allows me to create watches that have been one of my dreams ever since I’ve been appreciating the beauty and craftsmanship of a watch,” said Marc.
The collections, which are part of the ‘Bold at Heart’ campaign, will include elements from Anthony’s artistic and personal universe.
The series includes a special edition, limited edition and unlimited.
“I am enjoying the whole experience, from my first sketches to the final product, and I am very excited to create exclusive pieces that are truly meaningful to me. I feel like a child enjoying his best toys, but with the utmost seriousness, curiosity and detail,” added the salsero.
Bulova is a company in the watch industry founded in 1875. It is recognized for manufacturing the first electronic watches.